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Features a 15-lesson series examining marketing management systems marketing problems and opportunities.
Coast Telecourses, 11460 Warner Ave., Fountain Valley, CA 92708-2597, Phone: (714)241-6109, Toll-free: 800-547-4748, Fax: (714)241-6286, Email: coastlearning@cccd.edu, URL: http://www.coastlearning.org, Remarks: Coastline Community College
Available on VHS
Running time 30 minutes.
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