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Contains highlights from a focus group of upper-level hospital managers who discuss what they think about their architect. Moderated by Roberta N. Clarke, DBA, associate professor of marketing at the Boston University School of Management.
American Institute of Architects, 1735 New York Ave. NW, Washington, DC 20006, Phone: (202)626-7300, Fax: (202)626-7587, Email: library@aiamail.aia.org., URL: http://www.aia.org
Available on VHS
Running time 30 minutes.
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