The Ad and the Id: Sex, Death, and Subliminal Advertising Movie Review 1992

Features Prof. Bernard McGrane of the Dept. of Sociology at Chapman University discussing how advertisers use powerful subliminal images, including hidden images of sex and death, to influence and motivate consumers.

Distribution

University of California Extension Ctr. for Media & Independent Learning, 2000 Center St., 4th Fl., Berkeley, CA 94704, Phone: (510)642-0460, Fax: (510)643-9271, Email: mediaservices@ucxonline.berkeley.edu

Available on VHS
Running time 28 minutes.

Cast and Crew

Genres

Advertising, Sex & Sexuality, Death