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Kotler, a professor at the Kellogg Business School at Northwestern University, provides the fundamentals of successful marketing in the contemporary business environment through panel discussions with business leaders and other experts.
Video Arts, Inc., c/o Aim Learning Group, 8238-40 Lehigh, Morton Grove, IL 60053-2615, Toll-free: 877-444-2230, Fax: (416)252-2155, Email: service@aimlearninggroup.com, URL: http://www.aimlearninggroup.com, Remarks: Videos distributed by Aim Learning Group
Available on VHS
Running time 120 minutes.
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