This program from the "Management Practice" series points up the responsibility of management in the marketing area with emphasis on the customer-consumer distinction.
LearnCom HR Consulting and Training, 38 Discovery, Ste. 250, Irvine, CA 92618, Phone: (515)440-0890, Toll-free: 800-698-8263, Fax: (515)221-3149, Email: email@example.com, URL: http://www.learncomhr.com
Available on VHS
Running time 34 minutes.
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